Plan B: From bodybuilder to bike entrepreneur

Porsche Newsroom
Jun 2, 2025, 3:00 am106 pts
After Markus Flossmann’s dream of professional bodybuilding collapsed under the weight of a barbell, he began pursuing a new vision. Today he’s the co-owner of a globally successful bicycle brand and embraces his passion for Porsche, which extends to the electric mountain bike.

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